Nicholas Snelling | Author | Nick Snelling

Internet copy writing – the secrets to writing great Internet articles

One of the best pieces of advice that I was given about writing articles was to never to publish (or send off to an editor!) an article the day that you have written it!  This is advice that applies to conventional articles as well as Internet Posts and articles. Why? Because an article always needs [...]

Making money on-line, why bother with Twitter, Facebook and social media?

  A lot of sophisticated business people struggle to understand or appreciate social media and many feel an instinctive dislike of it – with Twitter’s 140 maximum character messages a source of particular contempt.  Meanwhile, Facebook is seen as an insecure way of indulging in endless worthless chitter-chatter sufficient to destabilise any business. In fact, [...]

The Laptop Entrepreneur, know your enemy!

One of the keys to success on the Internet lies in knowing your competition.  In this way, operating on the Internet is no different from conventional life and certainly to start a business on the Internet without knowing your competition is unthinkable – to any professional web marketer! After all, you are unlikely to start [...]

The Laptop Entrepreneur – Search Terms, Tags and keywords

So, what are search terms, tags and keywords?  Why are all Internet optimisation specialists so obsessed by them and why are they so very important? Well, to some extent, ‘search term’, ‘tag’ and ‘keyword’ are interchangeable descriptions of the same thing as they are all textual ‘sign posts’ that tells Search Engines exactly what the [...]

The Laptop Entrepreneur, what comes first: web design or optimisation?

Some years ago, I wanted to put up a web site to sell property.  Like most people, I knew little about how the Internet works and went to a web design company recommended to me by a friend, who had a reasonably good looking web site. Over the course of a week or so, I [...]